Customer incentives can take many forms. They can be reward points or discounts for loyal customers, or referrals. Sometimes that means early access to newly released products or freebies. It doesn't matter what form the incentive takes. We need to consider their ripple effect. The question we want to briefly consider here is "What can an incentive program do for you?"
It helps achieve customer loyalty A customer incentive program will help your customers feel more appreciated and connect industry mailing list with your brand. As well as sharing the same values that your brand supports. So customers will make repeat purchases, which is an aspect of customer retention.
Incentive programs also have a knock-on effect of increasing customer patience if your brand experiences an unfortunate experience, such as a brand recall. Digital Marketing Metrics It's a way to collect customer data A customer incentive program is a way to collect customer data in exchange for customer benefits.