In recent years, many interesting Internet products have been added around people unconsciously.
Shared bicycles have become an indispensable part of urban life, and people living in cities can hardly remember how to spend their days without shared bicycles.
Smart bracelets can measure steps Buy email list and pulse, monitor sleep, and calculate fat and calories. With interesting social attributes, national fitness has become an irresistible trend in the blink of an eye.
Various electronic reading devices such as Kindle, mobile phones, tablet computers and other mobile terminals help people effectively use the fragmented time to study. Many surveys have found that in the era of mobile Internet, people's total reading time is increasing.
In the field of public welfare, the Internet also plays an unparalleled role. For example, Tencent Charity's "Donate Steps" campaign has given public welfare activities a fresh and amiable image.
In these excellent Internet applications, there is a wonderful chemical reaction between the products and the user's behavior, which makes people inadvertently transcend their narrow self and adds a force to the public welfare.
We call the above interesting phenomena
Adam Smith once said that economic actors are driven by self-interest, and the invisible hand of the market directs this self-interest to promote general economic welfare. In today's China, due to its unique technical foundation and characteristics, the mobile Internet effectively magnifies the positive externality of self-interest, making the overall social welfare level higher, and second, effectively expands altruism and makes reciprocity Mutual assistance and mutual benefit have become easier.
It is difficult to make a profit from pure public welfare innovative products, but the Internet has effectively reduced the cost of public welfare activities, and the forms are more lively and diverse. In the field of healthy life, a relatively mature profit model has gradually formed, such as knowledge payment, sports APP e-commerce, etc. Internet applications that can provide quasi-public products have become the main force of the Internet platform economy. Once the platform status is established, it can obtain considerable profit space, such as WeChat, Alipay, Didi, etc.