If We Transfer Outlook Email List This To Content Marketing

You will realize that the action of curing content is key in any strategy of these characteristics. It is something that will help you develop and disseminate content that you consider to be of quality for you and for your entire community. Table of Contents What is content curation and what is it for? What is it for? The best tools for content curation 1. Hapyak 2. Thinglink 3. Pocket 4. LinkedIn Pulse 5. Scoop.it 6. Storify What is content curation and what is it for? Content curation or content curation is a term with which you are probably becoming more and more familiar.

It consists of selecting the most relevant information that is already published on the Internet to filter it, manage it, add some additional value through informative personalization and, later, spread it to your entire community. In curation you don't have to create content from scratch, but you need to find and organize content that already exists, optimizing Outlook Email List it and presenting it in a new framework. Therefore, this content will be enriched by new information or by providing your own opinion. So is a retweet content curation? No, but neither is copying the headline of an article and spreading the original link on your social networks.

On the other hand, if you add something of your own to the original content , you are “curing” it. In other words, content curation is the art of finding and selecting quality content that is relevant to your audience, distributing it after certain modifications and analysis. What is it for? This strategy has two fundamental objectives: • Build a good digital reputation . If the content you share has real value, users will speak well of you and follow you, because they know that they will find the quality they are looking for in your information. • Improve positioning . Informative personalization and quality content increase the reputation of the curator and of his medium or company.